Porter

For landlords and property managers

Answer every rental inquiry. Book the showing.

Porter reads the inquiry emails from your Zillow listings, replies with the right next step, and puts showings on your calendar. A person still makes every leasing decision.

Porter is in early testing with a Chicago property manager.

What Porter does

Porter is software that handles the first steps of a rental inquiry. It reads a listing inquiry email, finds the unit, replies to the renter, offers open showing times and books the showing. It then sends confirmations and reminders, and tracks the lead through application, lease and move-in.

  1. 1. ReadForward your Zillow inquiry emails to Porter. It reads the renter's name, message, unit, move-in date and any details the listing gives.
  2. 2. ReplyYou choose how much Porter does for each property: you write every reply, Porter drafts and you approve, or Porter sends the first reply.
  3. 3. BookRenters pick from times that are free on your team's calendars. Porter sends confirmations and reminders and adds the showing to calendars.
  4. 4. TrackEach lead has one next step, from the first reply to a signed lease and move-in. Signed leases are laid out for your property system.

What Porter does not decide

  • Who gets approved. Porter never approves or declines a renter. It can order who is offered showing times first by details the renter reported, but every renter who asks gets a reply, and the same rules apply to everyone.
  • Credit, background and ID reports. Porter does not read or keep them. Your team enters the result. Screenshots you upload are processed in memory and are not kept.
  • Anything sensitive in a text. At the highest setting, the text assistant answers only from facts you provide. Anything about credit, income, approval, screening or the neighborhood goes to a person.

How texting works

Porter texts a renter who gave a phone number, either in a listing inquiry or on a pre-screening form, and only inside the sending hours the property manager sets.

  • The first text says how to stop. Reply STOP and the texts stop. Reply START to turn them back on.
  • Texts are about the home the renter asked about: scheduling, confirmations, reminders and follow-up on the inquiry. A property manager can also turn on one follow-up about other available homes. It is off by default.
  • Message and data rates may apply. Message frequency varies.

The details are in the text message terms and the privacy policy.

Who Porter is for

Landlords and small property managers who get rental leads from Zillow and want faster replies without hiring more people. Each company sets its own questions, hours and wording, so Porter fits how your team already works.

Questions people ask

What is Porter?

Porter is software for landlords and property managers. It reads rental inquiry emails, replies to the renter, offers open showing times, books the showing, sends confirmations and reminders, and tracks the lead through application, lease and move-in. A person makes every leasing decision.

Does Porter work with Zillow?

Porter reads the inquiry notification emails that Zillow sends to a listing's contact address. You forward those emails to Porter. Porter is not affiliated with or endorsed by Zillow.

Does Porter text renters?

Yes, in limited cases. Porter texts a renter who gave a phone number in a listing inquiry or on a pre-screening form, only inside the sending hours the property manager sets, and the first text says how to stop. See the text message terms.

Does Porter decide who gets approved?

No. Porter never approves or declines a renter. Your team makes every decision, and every renter who asks gets a reply.

How does a renter stop the texts?

Reply STOP to any text. Texts stop at once. Reply START to turn them back on.

Does Porter sell renter data?

No. Porter does not sell personal information and does not share it for advertising. The privacy policy lists who processes data for us and why.

How do I try Porter?

Porter is in early testing with a Chicago property manager. Email support@porterleasing.com to ask about joining the pilot.

Want to see it on your listings?

Email us. We will set up a test account with made-up renters, so nothing is sent to anyone while you look around.

Ask about the pilot